Nov 1, 2024
Duration: August 2024 – June 2025
Partner: Solano County Public Health
Funding: $200,000
Website: www.breakthestigmasolano.com
Project Overview:
The “Break the Stigma Solano” campaign is a community-driven initiative led by BrandGOV, aimed at raising awareness about mental health issues, reducing stigma, and encouraging individuals to seek help in Solano County. The campaign focuses on fostering an inclusive and supportive environment for diverse communities, including Native American, Hispanic, African American, and Filipino populations.
By hosting virtual workshops, webinars, social media campaigns, and in-person events, we aim to spark meaningful conversations about mental health, educate the public about common mental health challenges, and provide resources that empower individuals to prioritize their well-being.
Campaign Goals:
- Raise Awareness & Combat Stereotypes:
Educate the Solano community about mental health conditions, debunk common myths, and break down the barriers that prevent people from seeking help. - Reduce Stigma:
Work toward eliminating mental health stigma by fostering open discussions, providing support, and creating safe spaces for individuals to share their stories. - Support Diverse Communities:
Create culturally relevant and linguistically accessible content and programs to engage Native American, Hispanic, African American, and Filipino populations. - Empower Individuals & Families:
Equip individuals and families with the tools, knowledge, and resources to understand mental health better and seek the support they need.
Key Activities:
- In-Person Events:
Hosting at least 8 community events in Solano County, including wellness fairs, panel discussions, and support groups, designed to bring awareness to mental health and provide resources for local communities. - Livestream Series & Webinars:
Conducting 3 live-streamed mental health workshops focusing on specific cultural communities within Solano County. Topics include suicide prevention, mental wellness, and mental health resilience. - Social Media Campaigns:
Engaging the public through social media content, including educational posts, interactive videos, and live Q&A sessions. These campaigns aim to reach a wide audience and provide ongoing mental health support. - Resource Distribution:
Providing free access to mental health toolkits, workshops, and resources tailored to the unique needs of Solano County residents.
Target Populations:
- Native American Communities
- Hispanic/Latino Communities
- African American Communities
- Filipino Communities
For more information or to collaborate, please contact BrandGOV.
